We know and understand the importance of marketing and communications
Our CEO and chief relationship manager, Bill Blase, was the former vice president of marketing and communications for Scudder, Stevens & Clark, Inc. – today Deutsche Asset Management – and the former chief spokesman for United Technologies Corporation, a Fortune 50 company. Bill brings a unique perspective to developing strategic, high-impact media relations programs for clients. We know how to help you develop the right message for your brand and deliver it to the right audience.
The WTB&A team includes marketing, media and communications professionals drawn from the financial services and news industries. Together they represent an experienced group of professionals dedicated to providing you with exceptional client service and a creative, customized approach for your media relations program.
Our services have been specifically designed to meet the needs of today's financial institutions and help them compete more effectively, here and abroad. We regularly place, for example, portfolio managers and analysts in leading print media including, The Wall Street Journal, The New York Times, Business Week, Forbes, Fortune, Reuters, Money, Dow Jones, Bloomberg, Worth, SmartMoney, and Barron’s to name but a few.
We also have extensive contacts with a broad spectrum of broadcast and Internet media, like: CNN, NBC, MSNBC, CNBC, ABC, CBS, Bloomberg Radio and Television, BusinessWeek Online, TheStreet.com, CNBC.com, and MarketWatch.com, again, among many others.
We have excellent relationships.
We have top-tier contacts with influential print, broadcast and internet media covering a broad range of financial, investment and personal finance issues.
Our business standards and commitment to excellence are the highest. We care intensely about our relationships and what we do. So we do it well -- the first time.
We're cost effective.
Your bottom line is as important to us as it is to you. That's why our programs are designed to achieve specific business and marketing objectives.
We’re results driven.
We take good ideas, make them great ideas and deliver on them.
You can think of us as an extension of your sales and marketing team.
We're easy to work with.
We believe that by working together as a team, we can achieve the best results.